3form wins Best of NeoCon Gold Award for new Color to the power of three design system

3Form recently returned from NeoCon 2007 with two hands full of awards. Though the Merchandise Mart in Chicago was full of hundreds of exhibitors ranging from furniture to flooring, 3form's booth stood out by offering guests an incredible award winning product and an interactive and exciting way to experience it. The NeoCon Gold Award winning color to the power of three is a new Varia color design system.

IIDA and Contract Magazine's winner for best booth was designed to showcase three important aspects of the new product launch. On first approach impactful twists highlighted the heat forming capabilities of the material. The color stories on the table display provided a dose of inspiration, while the sample display educated clients on the product as an important color design tool.